dzeksn // journal

dzeksn // journal — notes from the website workshop

Websites that get found in Munich.

Costs explained honestly, local SEO without buzzwords and free browser tools — for everyone who wants to get found online.

real projects · munich & beyond

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Topics

02 / four topics

All posts

03 / archive

Websites Munich

Cookie Banner Required? When You Really Need One

A cookie banner is only required if your website sets cookies that need consent under EU rules. How to build a business website entirely without one.

6 min · 29 July 2026

Tools

Create a Backing Track for Free — for Gigs & Practice

Create a backing track for free: load a song, AI splits the stems in your browser, mute the vocals, export the instrumental — for gigs, choir and practice.

7 min · 29 July 2026

Tools

Create a Free QR Code — No Subscription Trap

Create a free QR code that never expires: why many free generators are a subscription trap — and how to make sure your printed code keeps working.

7 min · 29 July 2026

Tools

Create a Musician Website: More Than Streaming Profiles

Streaming profiles belong to the platform — your own website belongs to you. What a musician website needs: music, EPK, dates, contact — with two real examples.

8 min · 29 July 2026

Websites Munich

Delete a Google Review: When It Actually Works

How to delete a Google review: which policy violations Google accepts, how to report, when legal action applies – and why to distrust removal guarantees.

7 min · 29 July 2026

Websites Munich

Email With Your Own Domain: Why info@ Pays Off

Email with your own domain instead of a freemail address: what info@yourcompany does for trust and deliverability, what it costs and how to switch smoothly.

8 min · 29 July 2026

Websites Munich

Emails Going to Spam? The 3 Technical Causes

Business emails going to spam? In most cases SPF, DKIM or DMARC is missing. We explain all three records in plain language – and how to set them in your DNS.

7 min · 29 July 2026

Websites Munich

Embed Spotify & YouTube Under GDPR: The Two-Click Method

Spotify or YouTube embeds contact third-party servers on page load. How to embed players and videos in a GDPR-conscious way with the two-click method.

8 min · 29 July 2026

Tools

Extract an Acapella — Isolate Vocals from Any Song

Extract the acapella from a finished song: AI stem separation isolates the vocals right in your browser — free, no upload. How it works and how it sounds.

7 min · 29 July 2026

Websites Munich

Free Website Hosting: A Serious Option for Business

Free website hosting done seriously: static business sites run on GitHub Pages with your own domain — only the domain costs. Three client projects as proof.

8 min · 29 July 2026

Tools

How to Create a DJ Website That Gets Bookings

A DJ website is a booking tool: clear packages, real proof, an inquiry form that asks for event details, and local SEO. What matters — with a live example.

9 min · 29 July 2026

Tools

No Response to Job Applications? Find the System Error

Dozens of applications and only rejections or silence? You're likely repeating one fixable mistake. 6 checkpoints in the right order — with fixes.

8 min · 29 July 2026

Tools

Photo on Your Resume in Germany: Yes or No?

In Germany, a photo on your resume is common but never required. When it helps, when to leave it out — and what to get right if you include one.

7 min · 29 July 2026

Websites Munich

Real Estate Agent Website: 10 Elements That Matter in 2026

What a real estate agent website really needs: 10 elements from positioning to legal pages — and why each one wins or loses you seller listings.

7 min · 29 July 2026

Websites Munich

Real Estate Website Cost: Honest Price Ranges for 2026

What a real estate agent website costs: realistic price ranges by build level, what actually drives the price, and the red flags to watch out for.

7 min · 29 July 2026

Websites Munich

Rent or Buy a Website? The Honest Math

Rent or buy a website? Subscription and one-time purchase compared, a five-year sample calculation and a seven-question checklist before you sign anything.

7 min · 29 July 2026

Websites Munich

Reply to Google Reviews: Templates for Every Case

How to reply to Google reviews: ready-to-use templates for 5-star ratings, mixed feedback and unfair 1-star reviews – plus ground rules that prevent trouble.

7 min · 29 July 2026

Tools

Resume as PDF or Word? The Clear Answer

PDF is the standard for job applications — unless the job ad asks for something else. Plus a one-minute test to check if your PDF is machine-readable.

7 min · 29 July 2026

Websites Munich

SEO for Real Estate Agents: Beat the Portals Where It Counts

SEO for real estate agents: why generic searches belong to the portals — and how to win with local searches, seller guides and expert area pages.

7 min · 29 July 2026

Websites Munich

Website Accessibility Law: What Germany's BFSG Requires

Germany's Accessibility Act (BFSG) has applied since June 2025 — but not to every website. Who is typically covered, and why accessibility pays off anyway.

7 min · 29 July 2026

Websites Munich

Website Builder Limitations: When to Switch

Website builder downsides explained honestly: template look, slow load times, SEO limits, ongoing fees — plus when switching pays off and how migration works.

7 min · 29 July 2026

Websites Munich

Website Hacked — What to Do? First Aid in 9 Steps

Website hacked? The first-aid plan: change passwords, secure the site, restore a clean backup, close the gap — plus warning signs and prevention tips.

7 min · 29 July 2026

Websites Munich

WhatsApp Business Setup: A Guide for Small Firms

WhatsApp Business setup step by step: how it differs from the private app, real use cases for small businesses and the click-to-chat link for your website.

8 min · 29 July 2026

Websites Munich

Winning Seller Leads: Listing Acquisition Channels Compared

Listing acquisition for real estate agents: referrals, farming, cold outreach, bought seller leads and your own website — honestly compared.

7 min · 29 July 2026

Websites Munich

llms.txt: How AI Assistants Find Your Website

llms.txt is a Markdown file in your domain root that explains your website to AI systems. Format, a live example, and an honest look at the young standard.

6 min · 29 July 2026

Tools

After the Gewerbeanmeldung: the letters that will arrive

After your Gewerbeanmeldung, letters arrive from the Finanzamt, chamber and accident insurance — plus fake invoices. What each one wants and how to reply.

7 min · 26 July 2026

Local SEO

Building Local Backlinks: Munich's Best Link Sources

Building local backlinks in Munich: clubs, trade guilds, neighbourhood media and suppliers as genuine link sources — instead of paid directories.

9 min · 26 July 2026

Starting a business

Business Address in Munich: Keeping Your Home Address Out of the Impressum

Keep your home address out of the Impressum? What a serviceable business address in Munich must deliver, which options founders have and what matters.

8 min · 26 July 2026

Local SEO

Business Not Showing Up on Google? 5 Reasons & a Self-Test

Your business doesn't show up on Google? The 5 most common reasons, a 10-minute self-test, and why unique location pages decide who gets the enquiries.

7 min · 26 July 2026

Local SEO

Call About Your Google Listing? How to Spot the Scam

A caller claims your Google listing is expiring? That's a scam — your Business Profile is free and never expires. How to shut the call down safely.

8 min · 26 July 2026

Websites Munich

Car Repair Shop Website: Customers From the Whole District

How a car repair shop website with location pages draws customers from the whole district around Munich — explained with a live, clickable demo project.

7 min · 26 July 2026

Local SEO

Competitors Above Me on Google? The Munich Top 3 Analysis

Why do competitors outrank you on Google? How to analyse Munich's local top 3 step by step — and turn the gap into a concrete, workable task list.

8 min · 26 July 2026

Websites Munich

Creating a Gym Website: The Trial Session Funnel

Building a gym website that wins members: why the free trial session funnel decides success in Munich's crowded fitness market — not the design.

8 min · 26 July 2026

Websites Munich

Do You Need a Website as a Self-Employed Person in Munich?

Yes, almost always. Why a one-person business in Munich needs its own website — and how people in Munich actually search for service providers today.

8 min · 26 July 2026

Tools

Fake invoice after registering a business: how to react

After registering a business in Germany, fake invoices for bogus register entries arrive fast. How to spot them — and size up shady senders with one click.

8 min · 26 July 2026

Tools

Find Recipes by Ingredients: What Should I Cook Today?

Fridge half empty? How to find the right recipe from the ingredients you already have — with a photo scanner, full-text search and smart leftover cooking.

7 min · 26 July 2026

Tools

Find the Key of a Song: BPM & the Camelot Wheel

Find the BPM and key of any song free in your browser, learn to read the Camelot wheel and mix harmonically — with clear rules for which keys match.

6 min · 26 July 2026

Websites Munich

Finding Staff in the Skilled Trades: Careers Page, Not Portal

Finding employees for a skilled trades business in Munich works through your own careers page with honest benefits — cheaper than job portal listings.

8 min · 26 July 2026

Starting a business

Finding Your First Clients as a Self-Employed Founder in Munich

How to find your first clients as a self-employed founder in Munich: the local channels, networks and Google searches that genuinely bring enquiries.

8 min · 26 July 2026

Websites Munich

Finding a Web Designer in Munich: 12 Questions, 7 Red Flags

12 vetting questions and 7 red flags that help you spot a good web designer in Munich — instead of being swayed by whoever ranks top on Google.

7 min · 26 July 2026

Websites Munich

Getting a Website Built in Munich: Costs & Process

What does a website cost in Munich and how does the project actually run? Honest price ranges, the process step by step, and the key red flags to watch for.

7 min · 26 July 2026

Local SEO

Google Business Profile Without a Business Address

No storefront in Munich? How to set up your Google Business Profile as a service-area business and let your website make up for the hidden address.

7 min · 26 July 2026

Local SEO

Google Business Profile: Multiple Locations Done Right

A second location on Google: when a real office rescues your Maps ranking in Munich — and when a mailbox address gets your Business Profile suspended.

8 min · 26 July 2026

Websites Munich

Google Fonts & GDPR: How to Avoid an Abmahnung

Remotely loaded Google Fonts can trigger an Abmahnung in Germany. Test your site in 2 minutes and learn how to self-host fonts in a GDPR-compliant way.

8 min · 26 July 2026

Websites Munich

Hair Salon Website Example: Explained Feature by Feature

A hair salon website example taken apart feature by feature: AI hairstyle preview, online appointment requests, service pages — how a salon site books.

7 min · 26 July 2026

Local SEO

How Many Google Reviews Do I Need? Munich Benchmark

How many Google reviews do you really need in Munich? An honest benchmark by industry plus a realistic catch-up plan — instead of risky bought reviews.

8 min · 26 July 2026

Websites Munich

How a Cleaning Company Finds Clients: A Munich Case Report

How a commercial cleaning company in Munich and Dachau wins real customer enquiries through its own website — a case report with verifiable results.

8 min · 26 July 2026

Local SEO

How to Show Up in \"Near Me\" Searches on Google

Why don't you show up in 'near me' searches on Google? It's not the keyword that counts but proximity, category and prominence — how to actually get found.

8 min · 26 July 2026

Local SEO

Improve Your Google Maps Ranking: The Munich Reality

In Munich there is no single Maps ranking: the 3-pack depends on the searcher's location. How to improve your visibility without a central address.

7 min · 26 July 2026

Websites Munich

Is Social Media Enough Instead of a Website in Munich?

Social media alone is not enough for a Munich business: customers ready to buy search on Google — your own website is the foundation that wins them.

8 min · 26 July 2026

Tools

Karaoke in Munich: Turn Any Song Into Your Own Karaoke Version

Where to sing karaoke in Munich – and how a free browser tool turns any favourite song into your own instrumental karaoke version within a few minutes.

6 min · 26 July 2026

Websites Munich

Modernizing Your Website: Costs & a Self-Check List

What does it cost to modernize an outdated website? Realistic price ranges plus a 4-point self-check: mobile, load time, SSL and legal pages.

8 min · 26 July 2026

Tools

No Response to Your Job Applications? Blame the ATS Filter

No response to your job applications? Often software (an ATS) filters your resume out before a human ever sees it. The most common mistakes and a free check.

7 min · 26 July 2026

Starting a business

Opening a Car Repair Shop in Germany: Requirements & the Meister Question

What it takes to open a car repair shop in Germany: the Meister requirement, permits and premises — and why Munich's outskirts often beat the city.

8 min · 26 July 2026

Starting a business

Opening a hair salon in Munich: the requirements

Meister requirement, costs and the Munich location question — what you need to open a hair salon in Munich. A founder's guide for English speakers.

7 min · 26 July 2026

Starting a business

Opening a restaurant in Munich: licence & website

Opening a restaurant or café in Munich: which licence (Konzession) and KVR requirements apply — and what your menu, booking and website need before day one.

7 min · 26 July 2026

Websites Munich

Photographer Website: Fast Despite Large Images

Build a photographer website that shows large portfolio images and still loads fast: WebP, srcset and lazy loading used the way they should be.

8 min · 26 July 2026

Starting a business

Registering as a Freiberufler in Munich: first steps

Registering as a Freiberufler in Munich: which Finanzamt is responsible, how tax registration works via ELSTER and what separates it from a Gewerbe.

7 min · 26 July 2026

Tools

Remove Vocals from a Song — Free, Right in Your Browser

Remove vocals from any song for free, right in your browser — no sign-up. Create karaoke tracks, instrumentals or acapellas with AI stem separation.

7 min · 26 July 2026

Websites Munich

Restaurant Website in Munich: Bookings Without Commission

What a restaurant website in Munich needs to deliver: commission-free direct reservations, multilingual pages for tourists, control over the seasons.

7 min · 26 July 2026

Tools

Schedule Social Media Posts for Free — No Login Needed

Build a social media content plan that lasts longer than two weeks: line up topics ahead of time and auto-publish posts — free to try, with no sign-up at all.

6 min · 26 July 2026

Tools

Spot Marketplace Scammers: What One Click Reveals

How to spot fake buyers on online classifieds: the common scams, clear red flags, and how a tracking link reveals the region and provider behind a click.

9 min · 26 July 2026

Starting a business

Starting a cleaning business in Munich: the roadmap

How to start a cleaning business in Munich: registration, equipment, pricing and your first clients — with a real case from Munich and Dachau.

9 min · 26 July 2026

Websites Munich

Taking Your Own Website Photos: Real Beats Stock

Take your own website photos with a smartphone: real pictures of your team, shop and vehicles beat any stock photo — especially around Munich.

8 min · 26 July 2026

Websites Munich

Trade Portal or Your Own Website: Which Wins More Jobs?

Buying leads from a trade portal or building your own website in Munich? An honest comparison with sample numbers — and why your own site wins long term.

8 min · 26 July 2026

Websites Munich

Web Designer Munich Cost: Honest Prices for 2026

What does a web designer in Munich cost? Honest price ranges for freelancers, agencies and DIY builders — plus the hidden costs hardly anyone mentions.

7 min · 26 July 2026

Websites Munich

Website Costs for Small Businesses — What's Realistic?

What does a website really cost for a small business? Honest price ranges for DIY builders, freelancers and agencies — plus the hidden costs nobody mentions.

7 min · 26 July 2026

Websites Munich

Website Redesign Costs and the Warning Signs

What does it cost to have an outdated website rebuilt? Realistic price ranges, the warning signs of an ageing site and when a relaunch pays off.

7 min · 26 July 2026

Websites Munich

Website but No Inquiries? Causes and Fixes

Your website isn't bringing in inquiries? It usually comes down to load time, a missing call to action or local invisibility. Here is the diagnosis.

8 min · 26 July 2026

Websites Munich

Website for Tradesmen in Munich: Win Jobs, Skip the Portals

A website for tradesmen in Munich brings exclusive jobs without portal commission — built on local search, location pages and genuine references.

8 min · 26 July 2026

Tools

Winning Clients for a Beauty Studio: Social Isn't Enough

A beauty studio wins clients with both: the feed sparks interest, a bookable website turns it into real appointments. Here is how to plan it properly.

7 min · 26 July 2026